Stop Spending. Start Communicating.
Turn Budget into Appreciation with Behavioral Communication.
Don't let your massive investment in people get lost in a payslip or buried in a messy inbox. Maxwell brings your entire ecosystem into a single, high-engagement hub that employees actually visit.
By combining daily-use perks with strategic behavioral science, we ensure your team sees, uses, and appreciates the full value of working for you.
The Secret to Visibility? Creating a Habit.
Most benefit portals sit empty until an employee gets sick. Maxwell is different. Because employees use Maxwell to access their rewards, stipends, and flexible funds, they build a daily habit of logging in.
All-in-One Centralization
Using insights from our AI Engine, we send timely, personalized messages about benefit utilization, upcoming deadlines, or unused LSA/ICHRA funds, preventing value leakage before it happens.
AI-Driven Balance Nudges
Our AI engine automatically tracks and reminds employees who have remaining funds in their LSA, ICHRA, or stipend accounts—ensuring they extract maximum value before it expires.
Precision Messaging, Delivered Automatically.
Stop blasting company-wide emails that get ignored. Maxwell gives HR teams the power to deploy targeted, multichannel campaigns that hit the right person at the exactly right moment.
The Maxwell Impact: From Chaos to Clarity
Challenged Solved
Maxwell’s Solution
HR & Finance ROI
The “Invisible Portal” Syndrome
Traditional benefit portals sit completely empty until an employee gets sick, leading to zero daily awareness of your total investment.
High-Engagement Habit Loop:
We bring every benefit, perk, program, and tool into a singular hub. Because employees visit Maxwell to access their rewards and flexible stipends, logging in becomes a daily habit.
Instant Visibility & Appreciation
Your entire workforce sees and understands your full financial investment every time they check their balances, driving immediate morale and retention.
Wasted Benefit Budgets
Employees routinely forget about available Lifestyle Spending Accounts (LSA), ICHRAs, or stipend balances, leaving employer-backed wellness funds completely untouched. They can’t value what they don’t use.
AI-Driven Balance Nudges:
Our AI engine continuously tracks account activity and automatically sends hyper-targeted reminders to employees who have money left in their stipend accounts before it expires..
HR & Finance ROI: Maximized Utilization & Value
Ensures every dollar you allocate to flexible stipends is actually extracted and appreciated by your team, optimizing your total reward spend.
Ignored Inboxes & HR Time Drain
HR teams waste dozens of hours manually chasing new hires or blasting generic, company-wide emails about benefits that get completely ignored.
Automated Lifecycle & Precision Campaigns
Deploy targeted notifications (by department, location, or individual) via in-app alerts, SMS, and email. Plus, fully automate a personalized 30-day onboarding journey tied to surveys and milestones.
Automated Retaining & Hours Saved
Eliminates the manual burden of benefits administration from your HR team while securing early retention during a new hire's critical first 30 days.
Beyond Benefits: Communicating the Full EVP
Your Employee Value Proposition is more than just benefits and rewards. Maxwell uses communication to guide your employees through their entire career journey.
Career Path Visibility: Integrate communications about training, mentorship, and career advancement opportunities directly into the platform flow.
Culture Reinforcement: Highlight company news, social responsibility initiatives, and peer-to-peer appreciation to strengthen community and belonging.
