Stop Spending. Start Communicating.
Turn Budget into Appreciation with Behavioral Communication.
Stop letting the value of your investments go unseen. You invest heavily in your people, but if that value is buried in a paycheck or lost in an email inbox, you're not maximizing your ROI.
Maxwell applies behavioral science to your communication strategy, ensuring every employee sees, understands, and appreciates the total scope of your investment in them.
The Magic of Personalized Value Capture
We leverage high-attention moments—like receiving a recognition reward—to deliver contextual, hyper-relevant communication about the employee's entire compensation and benefits package.
Behavioral Nudges & Prompts
Using insights from our AI Engine, we send timely, personalized messages about benefit utilization, upcoming deadlines, or unused LSA/ICHRA funds, preventing value leakage before it happens.
Values-Aligned Storytelling
Using insights from our AI Engine, we send timely, personalized messages about benefit utilization, upcoming deadlines, or unused LSA/ICHRA funds, preventing value leakage before it happens.
Strategic ROI: Making Every Dollar Visible
Effective communication isn't just about sharing information; it's about proving the value of your budget.
Challenged Solved
Maxwell’s Solution
HR & Finance ROI
Value Confusion
Integrated Visibility:
Unify all traditional benefits, rewards, recognition, and flexible funds (LSA/ICHRA) into a single, easy-to-digest employee interface.
Employees see and appreciate your full financial investment, boosting retention and satisfaction.
Low Utilization
Contextual Communication:
Send hyper-relevant messages based on employee behavior and life stage, reminding them to use relevant benefits before they expire.
Maximize utilization of costly benefits and ensure employees extract the intended value.
HR Time Drain
Automated Deployment:
Deploy complex campaigns across thousands of employees instantly and automatically. Integrate with ⋈ Max AI to handle follow-up questions immediately.
Frees up the HR team from the manual burden of benefits education and distribution.
Beyond Benefits: Communicating the Full EVP
Your Employee Value Proposition is more than just benefits and rewards. Maxwell uses communication to guide your employees through their entire career journey.
Career Path Visibility: Integrate communications about training, mentorship, and career advancement opportunities directly into the platform flow.
Culture Reinforcement: Highlight company news, social responsibility initiatives, and peer-to-peer appreciation to strengthen community and belonging.